Food Safety for FoodTech
Food safety and quality tailored for the pace, innovation and unique challenges of FoodTech.
What we do: Apollo supports FoodTech teams de‑risk scale‑up and launches by reducing recall risk, avoiding delays, and giving founders and investors confidence that food safety is under control.





Apollo supports FoodTech innovators to launch and scale safely and confidently.
The future of food deserves systems that are as agile, smart, and scalable as the teams building them.
↓ See how 'Apollo Check' and our launch support services fit into your next 6 - 12 months
FoodTech faces unique challenges linked to food safety & quality
13%
of UK recalls in 2023 involved vegan and vegetarian products - 'a disproportionately high number for the market share' with similar trends in Canada and Australia (source)
62%
of people mistakenly believe vegan means allergen-free - this is not always the case due to ingredients and manufacturing processes (source)
4
Cell-based food production involves four critical stages with unique safety risks, highlighting the need for tailored expertise (source)
Over 30%
of recalls are allergen related, demonstrating that allergen management and labelling is a major challenge
Solutions
Don’t take our word for it
Some of our clients and a few words from people we've worked with...
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"Adam brought agility and strategic direction that matched our rapid growth. His pragmatic, solution-oriented approach ensured safety and quality were embedded effectively in operations, with clear communication that kept teams engaged at every level."
Thomas Griesel
Founder & CEO
HelloFresh International

"Adam was instrumental in helping us scale from concept to shelf, working closely with NPD to launch three products into a major retailer. He built the food safety foundations we needed across the board, bringing clarity, calm, and momentum exactly when we needed it."
Stefano Cracco
Vice President, Business & Operations
Formo

"Adam provided clear direction, adapted strategy in real-time, and navigated complexity with confidence. His ability to bring structure to ambiguity while keeping teams engaged had a major impact."
Laurent Guillemain
Co-Founder & CEO
The Pets Table (Ex CEO HelloFresh UK)


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